Eleni is an Industry manager at Google Greece, leading the Tech & Retail verticals. As part of her role she works hand in hand with CMOs & their teams in order to help them achieve their business & marketing objectives through Google solutions. Prior to that Eleni worked as a strategy consultant in Boston Consulting Group working in various projects across Greece, Turkey & Italy. She is an engineer by background holding a Bachelor's degree in Civil Engineering from NTUA & a Master's degree in Industrial Engineering & Operations Research from Columbia University in the City of New York.
Panel Discussion Title
"Performance Marketing as the key enabler to emerge from crisis"